ABOUT

The idea behind VegeSelect

Kyushu is an asset to Japan.

Kyushu has three designated cities (Fukuoka, Kitakyushu, and Kumamoto), and is also home to industrial clusters such as steel, automobiles, and semiconductors.

However, the biggest attraction and strength of the prefecture is its rich natural environment. There are mountains, sea, hot springs, abundant groundwater, grasslands where cattle graze leisurely and where wild horses live. The summers are hot and there are typhoons, but snowfall is rare. However, the winters are surprisingly cold. This climate and geography is ideal for industries that nurture our lives, such as agriculture, fishing, and livestock farming.

We hope that this asset will continue to be protected in a healthy manner for many years to come, and would like to contribute in some small way to making this a reality.

Veggie Business & Consulting

We support regional revitalization, utilization of regional specialty products, utilization of non-standard products, product development, sales channel development, collaboration with universities and high schools, measures against depopulation in the region, long-term disaster food storage, investment and expansion into Kumamoto, and business partnerships.

We provide concrete measures and support for the realization of various "regional revitalization measures" being undertaken by municipalities and regions across Kyushu, as well as "regional revitalization support measures" being undertaken by companies based in Kyushu.

For example, in product development using local specialty products , we proactively utilize agricultural produce that is considered to be non-standard and therefore cannot be monetized, which is a major headache for farmers, and turn it into a highly functional dried powder, which can then be used as an ingredient in health-conscious foods , cosmetics, and other products .

In addition, when developing products , we collaborate with local universities, high schools, and public support organizations, and also seek the cooperation of experienced chefs and pastry chefs, providing support in the development of products that can be sold through local food processing companies and confectionery manufacturers.

In terms of developing sales channels , we are supporting the introduction of the products to events and select shops both overseas and abroad, as well as expanding into long-term preserved foods, for which demand is expected to grow in the future.

Regional revitalization is not limited to "food". There are many issues that need to be resolved in the region, such as depopulation due to aging and an increase in vacant houses , an increasing number of children who cannot eat enough, and "children's cafeterias " .

On the other hand, we have started receiving inquiries from other regions, including overseas, saying, "We want to establish a base in Kumamoto ," or " We want to collaborate with food-related companies in Kumamoto." The number of inbound tourists showing interest in Kyushu and Kumamoto is also increasing. We would like to help realize the revitalization of the region by making good use of these positive trends .

Our company representative, Ikeda, has experience working overseas as a banker, and has also supported production collaboration between major semiconductor and auto parts companies that have expanded into Kumamoto and local small and medium-sized enterprises.Currently, as a cluster manager for the Kyushu Bio Cluster Promotion Council, he has built a close network with various government agencies, financial institutions, food-related companies, university researchers, and others.

We will utilize this network to support various "regional revitalization" initiatives .

If you are interested, please contact us.

Buying and utilizing non-standard vegetables

Even in agriculture that is surrounded by abundant nature, 20 to 30 percent of the produce is "non-standard" and unprofitable. The problem of "non-standard products" that are unprofitable inevitably comes up in the "succession problem" that plagues farmers and the "increase in abandoned farmland."

Therefore, we believe that it is important to proactively purchase these "non-standard" products that do not earn us money and turn them into valuable, easy-to-use ingredients. In particular, in the foothills of Mount Aso, an increasing number of young farmers are trying organic farming and farming methods that do not use pesticides or chemical fertilizers. Healthy vegetables make us healthy when we eat them.

VegiSelect believes that its mission is to purchase non-standard produce from these farmers and put it to good use, thereby contributing to increasing their incomes while also developing and providing products that contribute to people's health - to successfully create this cycle.

The significance and purpose of powderization

Even fresh, vibrant vegetables will lose their nutritional value and functional ingredients if left unattended, becoming worthless.

In order to overcome this " time barrier ," we have chosen to dry and powder the produce while it is still fresh. In particular, Kyushu Veg Powder Co., Ltd., based in Nishihara Village, Aso District, has a patented technology that allows it to simultaneously dry and grind produce from raw in just a few seconds.

The vegetable powder made in this way has a very good color and flavor, retains a lot of nutritional value, and can maintain its quality at room temperature for more than two years. With Kyushu Vegi Powder's vegetable powder, the negative aspects of non-standard vegetables, such as poor shape, are not an issue at all. Rather, it goes well with rice flour, wheat flour, fresh cream, etc., transforming them into a very attractive and easy-to-use ingredient.

This easy-to-use powder can be used in a variety of ways, such as as a raw material suitable for developing health-conscious products , as a convenient ingredient to make up for a lack of vegetables , as a natural food coloring that adds color to an enjoyable meal, as an ingredient in baby food and liquid food , and as an emergency food ingredient in the event of a disaster.

We want to obtain the "power of fresh, healthy vegetables" in our powder, which is why we are committed to using powder from Kyushu Veg Powder Co., Ltd.

Our company is an authorized distributor of Kyushu Vegi Powder Co., Ltd.

Development of products that contribute to health

We want to develop a variety of health-conscious products using this excellent vegetable powder. To achieve this, we need the experience, knowledge, and cooperation of experts in a variety of fields.

Even though we consider health, our products have to be delicious, and we want to clearly explain how they contribute to health. We also want to make the price and sales method affordable for consumers.

For this reason, we need to enlist the help of people such as university professors of nutrition, researchers in preventive medicine, experienced pastry chefs and culinary experts, designers and buyers.

That is why we have been proactively building a network with these experts.

This network can be shared not only with our company, but also with anyone who wants to develop delicious, healthy products, and we hope to work together to bring these products to the world.

We are currently receiving many enquiries from people, so if you have similar concerns, please do not hesitate to contact us .